For the 10th year in a row, we hosted an after-hours cruise in to celebrate our favorite holiday- National Collector Car Appreciation Day (CCAD)! At the request of The SEMA Action Network, the U.S. Congress first recognized CCAD in 2010 as a way to raise awareness of the vital role that automotive restoration and collection…
This month brings some exciting new items! As always, all of our direct fit parts are designed from originals for a factory fit that lasts. 1964-65 Lincoln Continental #70-3666-67 Rear Roof Side Rail Pads Designed from originals, this pair installs directly to the convertible top at the rear to seal between the convertible roof and…
For many years here at Steele we’ve been helping people find weatherstripping for their projects that don’t have an OEM replacement with our Universal Products line. Recently we had a customer looking for Beltline Weatherstripping for his 1982 Dodge Rampage. Our product specialist gave him a few recommendations and he let us know that our…
For many years here at Steele we’ve been helping people find weatherstripping for their projects that don’t have an OEM replacement with our Universal Products line. Recently Tony Merk of Vintage Restoration in Troutman, NC stopped in to find some door seals for a Land Rover Defender 110 that he was restoring at the shop….
Last year as a company, we turned 60! Not young by any means but still not old enough for a senior discount. The Steele family cherishes the legacy left by our founder and, as part of our 60th year celebration, we went back through our history to document it in this brief summary. HISTORY In…
Another month of awesome new parts to get your ride #SealedWithSteele! 1967-69 Camaro and Firebird #70-4095-43 Hood to Cowl Weatherstrip This seal mounts at the rear of the engine bay directly to the body. 43-3/4 inch length strip provides complete coverage. Designed from original parts so it fits correctly. 1995- 2005 Blazer and Jimmy #70-4081-73…
This months new parts are definitely NEW for us here at Steele! We understand that a lot of our customers like to work on their vehicles themselves. Just like with everything else, you need the right tools for the job when it comes to rubber parts and weatherstripping. Let us introduce to you these Steele…
Since 2012, Steele Rubber Products has sponsored the Master Builder Award at the World of Wheels / AutoRama / Cavalcade of Customs show car series. During the 2018-2019 season AutoRama traveled to 14 different locations across 12 states and 2 countries choosing a winner at each stop. The Master Builder Award is given to one…
Recently, SEMA expanded it’s youth outreach efforts by partnering with the NHRA’s Youth & Education Services (YES) Program. As a SEMA member company located near the infamous Zmax Dragway in North Carolina, Steele had the opportunity to send some volunteers to participate in this student career day when it came to town in April. Joanna…
If you’ve ever restored a car or truck, especially one that’s considered uncommon, you know it can be hard to find replacement parts- even harder if you’re trying to keep things original. Here at Steele, we feel your pain and one of the ways we try to ease it is through our revulcanization services. On…