For many years here at Steele we’ve been helping people find weatherstripping for their projects that don’t have an OEM replacement with our Universal Products line. Recently we had a customer looking for Beltline Weatherstripping for his 1982 Dodge Rampage. Our product specialist gave him a few recommendations and he let us know that our…
For many years here at Steele we’ve been helping people find weatherstripping for their projects that don’t have an OEM replacement with our Universal Products line. Recently Tony Merk of Vintage Restoration in Troutman, NC stopped in to find some door seals for a Land Rover Defender 110 that he was restoring at the shop….
Last year as a company, we turned 60! Not young by any means but still not old enough for a senior discount. The Steele family cherishes the legacy left by our founder and, as part of our 60th year celebration, we went back through our history to document it in this brief summary. HISTORY In…
Since 2012, Steele Rubber Products has sponsored the Master Builder Award at the World of Wheels / AutoRama / Cavalcade of Customs show car series. During the 2018-2019 season AutoRama traveled to 14 different locations across 12 states and 2 countries choosing a winner at each stop. The Master Builder Award is given to one…
Recently, SEMA expanded it’s youth outreach efforts by partnering with the NHRA’s Youth & Education Services (YES) Program. As a SEMA member company located near the infamous Zmax Dragway in North Carolina, Steele had the opportunity to send some volunteers to participate in this student career day when it came to town in April. Joanna…
If you’ve ever restored a car or truck, especially one that’s considered uncommon, you know it can be hard to find replacement parts- even harder if you’re trying to keep things original. Here at Steele, we feel your pain and one of the ways we try to ease it is through our revulcanization services. On…
Have you ever been shopping for weatherstripping and looked at some of the names of the parts and thought to yourself “What in the world?”. Yeah, we know. There can be some pretty odd names for this stuff. Some of our parts names are self-explanatory like ‘Trunk Weatherstrip’ or ‘Windshield Gasket’ but there are plenty…
Each year we go to Detroit Autorama expecting to see great things and 2019 definitely didn’t disappoint! There were so many great builds, so much creativity, skill and thought put into each one that it blew us away. The Great Eight was packed with exceptional builds built by professionals vying for the Ridler Award but…
The Detroit Autorama Preservation Award pays tribute to the machines that inspired all that came after them and each year this award is presented to a vehicle chosen as the most outstanding car with significant importance in original condition, hence the name “Preservation Award”. This year “The Empress” was chosen. This 1951 Chevrolet Custom Cruiser…
There are times when it’s painfully obvious that you need new weatherstripping- you have an identified leak, a seal gets torn or is even missing in places- but, in many cases it won’t be that obvious. Chances are if you wait till you’re seeing the road through the crack at the bottom of your door,…